Strategic Communication

Tactics without a strategy are noise. We prepare every project thoughtfully using proven  methodologies:

  • Reputation audit to identify perceptions, issues and themes
  • Identification of challenges and opportunities
  • Stakeholder mapping and engagement strategy according to interests and needs
  • Defining communication objectives
  • Channel planning to reach target audiences
  • Developing¬† content: messages and narrative
  • Develop a framework for monitoring and evaluation of strategy
  • Crisis communication guidelines
  • Media management
  • Event management